Enhanced Conversions Setup Guides

Enhanced Conversions use first-party data (hashed email, phone) to recover conversions that cookie-based tracking misses. These guides cover the implementation for Google Ads and GA4 — including the GTM tag configuration and data layer setup.

Guides

• Enhanced Conversions for GA4: Complete Setup Guide (2026)
• Enhanced Conversions for Google Ads: Complete Setup Guide (2026)

Need Help With Your Setup?

If you’d rather not DIY this, I set up tracking infrastructure for a living. Get a free tracking audit and I’ll tell you exactly what’s broken and how to fix it.

This is the Enhanced Conversions Setup Guides hub page — your starting point for all related guides.